About
Our Story
In 2017, Alex moved to Traverse City, where he would work to develop his skills as an Automotive Painter. While he did enjoy painting, he still wasn’t fond of standing in a shop all day long.
In February of 2018, Alex was given the opportunity to try his hand at Commercial Painting. He immediately fell in love with the trade. The projects he helped complete diversified his skill set very quickly. He worked with crews to complete the housing development Ridge 45, Camp Lake Ann youth center, epoxy coatings at Le Bear in Glen Arbor, Planet Fitness in Traverse City, and led his crew in the epoxy encapsulation of a Native Fishery in Peshawbestown.
Alex still never gave up. In 2020, Alex took Saginaw by storm and completed a number of residential projects for his own clients and a few insurance companies. In 2021, he purchased an LLC and gained the attention of a builder out of Ada, MI. Together, they completed a large renovation, and Alex decided to bring his talents to the Grand Rapids area.
Since arriving in Grand Rapids, Alex and New Finish have completed many projects, such as painting in Cedar Springs High School, Pine River High School in LeRoy, Ascend Cannibus of East Lansing, Vanguard, Timberland, Knapp, and Walker Charter Academy. Cloud Cannibus of Big Rapids and Top Tier Grooming of Grand Rapids.
Alex’s passion for painting, as well as serving his customers, is still burning brighter than ever. He and the New Finish team hope to earn your business and continue to set the standard in paint!